Blog

Local SEO: The Ultimate Guide to Google 3 Pack

According to the real-time intelligence data gathered by GSMA (Global System for Mobile Communications), over 5.22 billion people use smartphones. It means roughly 67 percent of the world's population carries mobile devices. Moreover, almost all smartphone users utilize Google search engines to perform a preliminary search for local services. About two decades ago, if you...

The Pandemic Is Changing How Retail Should Be Managed

The world has changed somewhat drastically in just a few months. More than five million people in the US alone have been infected by the Covid-19 viral infection, with the death toll already surpassing 180,000. Every day, more than 1,000 new deaths are recorded, making this one of the worst pandemics in our modern-day...

10 Ways to Build a Winning Employee-First Culture

Approximately 83 percent of executives and 84 percent of employees say that high levels of employee engagement and motivation are essential to a company’s success. How do you foster engagement and increase motivation in the workplace? Start by implementing a culture that puts employees first. When it comes to building a winning, employee-first culture, it can be hard...

The Tasty 5G Layer Cake Explained and How it Benefits Consumers

The term “5G” gets tossed around a lot, but without a lot of explanation. Most people have a general idea that “5G” equals “fast,” but not much beyond that. So, what is 5G? 5G stands for fifth generation, and it’s the next generation of wireless networking technology, following – you guessed it – 4G....

Wireless Retail Post Pandemic

Retail businesses have taken a major hit during the COVID-19 pandemic. Most storefronts have had to either close completely or implement changes to their business models — one-way aisles, plexiglass at cashier stands and contactless payment solutions, to name just a few. In spite of these protections, though, most retailers are seeing a decline...

Enough With Outdated Mystery Shoppers: Why Secret Shopping Doesn’t Work

Mystery shopping has been around ever since the 1940s. But just because a method's been used for decades doesn't necessarily mean it's the best method. It's true that many (if not most) retailers have used this strategy to evaluate their business processes so they can tweak for improvements. But now that we're shifting to social distancing and...

5 Tips for Building the Perfect Startup Team

No element will impact your startup more during its crucial early growth stages than the members of your team. Their personalities, values and actions will influence the direction of the company in ways both active and passive. So choose them wisely in order to jumpstart your chances of success. Prioritize Communication There is no room on a startup team...

Nine Essential Tips For The First-Time Business Owner

Trying to narrow down a list of tips for first-time business owners is like trying to narrow down advice for first-time parents. Almost anything can and will happen during your journey, but these pointers will give you a strong foundation on which to build your flourishing company. 1. Collaborate with diverse and trustworthy partners. One of...

Best Practices for Effective Leadership

The phrase "born leader" gets thrown around frequently, and it has led many people to erroneously assume that you either have what it takes to be a great leader or you don't. In actuality, effective leadership is simply a combination of various skills and principles that can be learned and practiced just like any others. Respecting the Importance of...