Tag - retailers

Why Retail Businesses Must Make Service Innovation Their Top Priority

Few industries have evolved as rapidly in the 21st century as the consumer retail industry. Retail organizations face new challenges every day as technology contributes to market upheaval but also facilitates new possibilities for service innovation that were mere pipe dreams just a few years ago. Retail businesses that...

Why Your Retail Employees Hate Their Job (And What You Can Do About It)

Employee engagement is typically one of the most pressing concerns for retail organizations. It has massive implications for the company across numerous categories: Retail companies with highly-engaged employees perform better financially, employ a more productive workforce and have higher employee and customer satisfaction scores. However, you can’t just stick...

How Video Is Enhancing Heat Mapping for Retailers

In today’s retail environment, heat maps often are used to understand customer behavior in relation to a store’s layout. And now, video capabilities are turning heat-mapping data up a notch. While heat mapping allows retailers to understand where customers walk within a store, video allows retailers to see how...

Why Retailers Shouldn’t Use Secret Shoppers to Solve Problems

The secret shopper is a charismatic creature. Slinky and crafty, it presents a pair of faulty socks like a gauntlet, just willing your employees to mess up. OK, secret shoppers are people, too. But there are some big downsides to outsourcing your quality care that shouldn’t be ignored. For a...

The Common Practice That’s Slowly Eroding Your Company

When you’re contemplating how your business can rise to the next level, you might turn to an internal performance audit to gather information on the overall health of your organization. After all, audits provide a way to systematically analyze how your employees and locations are adhering to policies, procedures,...

Why the Dominance of Amazon Won’t Mean the End of Brick-and-Mortar

Amazon is a giant that just seems to keep getting bigger and bigger. In fact, it accounts for a quarter of all online purchases. With people shopping online for everything from paper towels to “rideable” floor scrubbers, it might seem like we’re seeing the end of brick-and-mortar stores. But don’t...

3 Silent Killers You Didn’t Know Were Tarnishing Your Brand

  Consistently delivering a positive shopping experience for customers is one of the most important factors in building and maintaining a successful retail business. A big part of this comes from tangible items, such as store signage or packaging, and also from the intangible emotional atmosphere you create in your store...